The benefits of Instagram Stories among influencers in Spain

Spanish influencers know that Instagram Stories are the icing on the cake in terms of delighting audiences. But why? What Stories told in the network have come to shake up Facebook among younger users? It's time to find out.

How does my brand benefit from influencers' Instagram Stories in Spain?

Bula's algorithms: one of the most frightening factors for those who want to position their brand via content marketing are the algorithms. Not that they are difficult to adapt to, but in many cases they are not revealed to us by the cruel Google. In the case of Instagram, there is one that really hurts brands: the story order. However, thanks to influencers in Spain and their Story, this algorithm is cleverly mocked and users have access to your brand at the rate that marks their own will.

Intimacy: one of the benefits of the top of the Instagram Story is the intimacy it generates. The story is what the influencer draws from his own personal experience to share with his audience. He tells us how he felt in a certain place or how a certain product made him feel.

It generates immediacy: the Story is what is happening right now, so it breaks the barrier of timelessness generated by publications. The audience likes to watch live and experience what their idol is doing. This is precisely where your brand has the opportunity to get inside the daily influencers in Spain and reach your buyer without them realising you are advertising them.

They allow you to know your target: since Instagram stories give you the ability to know who clicks on the content, through a campaign with influencers you will have a clearer profile of who has been attracted to your products.

How can I use Instagram Stories for my brand?

Instagram technology can help you make an impact on your brand in many ways:

Rewind: the Story are based on tradition, which one day became part of literature and today part of audiovisual content. One day, literature decided to innovate and tell the stories from the end to conclude with the beginning, like a countdown. Today, your brand can use this narrative methodology with influencers in Spain and their Story Instagram.

Superzoom: Does your product have a highlight that you want to showcase? This option makes it possible. Simply choose what you want to highlight and Instagram will do the rest by expanding it with the melody you choose to generate the desired emotional effect.

Stop motion: an ephemeral animation can accompany your images to generate a mercilessly eye-catching sequence.

Boomerang videos: in addition to the standard video, it is possible to make a range of photos to generate this repetition which gives the effect of moving images.